POSTS TAGGED WITH "ad copy"

How can you make sure that you’re making the right decisions for your campaigns without wasting precious time and resources? Learn how you can now run A/B tests in Microsoft Advertising, using experiments.

Learn about how you can save time and enhance your campaigns with new and improved recommendations, utilizing state-of-the-art AI-powered suggestions that are customized, easy to understand, and insightful.

We're excited about the global release of a new extension, exclusively on Bing Ads — Action Extensions. This extension allows you to highlight a clear call-to-action on your text ads, to entice customers to immediately click and drive them to your website.

As part of a continuous effort to make importing campaigns from Google Ads easier and more effective for you, we've made improvements in Microsoft Advertising Editor, including better import mapping and enhanced scheduling options.

Expanded Text Ads have been updated and now allow you to create text ads that are longer—with an additional optional headline and description. You can take advantage of the extra space to make your ads stand out and help improve ad engagement.