Eugene Goldenshteyn

Microsoft Advertising is excited to announce the responsive search ads open beta for all our global customers. This powerful new way of helping you manage your ads makes creating and testing ads easier, by automating their creation.

Reaching customers with the right message at the right time is essential in helping you maximize your advertising dollars. Ad customizers help you reduce setup time and improve ad quality by creating hundreds of ad variations with just one ad copy.

We're excited about the global release of a new extension, exclusively on Bing Ads — Action Extensions. This extension allows you to highlight a clear call-to-action on your text ads, to entice customers to immediately click and drive them to your website.

Bing Ads is updating our Annotations offering with reporting and easy opt-out and renaming it to Automated Extensions.

As part of the constant evolution of the Bing search engine results page (SERP), we are going to be retiring Sidebar Text Ads on Bing O&O inventory on March 26th, 2018.