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Microsoft Advertising Blog

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Microsoft Advertising Partners: Here’s what’s coming in 2022

The Microsoft Advertising Partner Program is committed to helping its partners grow. We’re proud of everything we accomplished together in 2021 and look forward to what’s coming in 2022 with expansion, enrollment, events, recognition, and more.

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Build awareness for your brand with CPM pricing

Increasing your brand awareness is easier than ever with cost per mille (CPM) pricing on the Microsoft Audience Network. Show your ads on premium sites to get more leads and encourage repeat purchases.

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The value of overlapping audiences

In October 2021, Microsoft launched Windows 11 to help improve productivity and multitasking. While Windows 11 empowers people to do and achieve more, it also empowers advertisers to reach audiences at multiple touchpoints in the purchase journey.

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Microsoft Advertising organizational update

After more than 10 years leading Microsoft Advertising, Rik van der Kooi will be leaving his post. Rob Wilk, most recently VP, Head of Global Strategic Sales, has been announced as the new leader. The road ahead for Microsoft Advertising, our clients, and partners is exciting.

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