May 10, 2018
1-minute read
Take a crash course on how Bing Ads can deliver a unique, valuable audience to businesses large and small. Whether you’re building your digital marketing strategy for your own company or managing advertising accounts for clients, you can derive greater business value from the Bing Network audience through the power of the Bing Ads platform.
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May 09, 2018
2-minute read
How does your search engine marketing (SEM) campaign stack up against the competition? Bing Ads partners with WordStream, a leader in PPC advertising analytics, to share industry benchmarks for advertisers in Apparel and Accessories, Auto, B2B, B2C, Careers and Employment, Consumer Electronics, Education, Financial Services and Insurance, Health and Wellness, Home & Garden, Home Improvement and Repair, Home Services, Legal Services, Real Estate, Restaurants and Food, Retail, Technology, or Travel and Hospitality.
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May 03, 2018
3-minute read
The Microsoft Audience Network is a new AI-powered audience marketing solution that helps businesses connect to the people that matter to them throughout the consumer journey across search, web and apps. The Microsoft Audience Network offers advanced audience targeting and brand safe native placements. We recognize that the industry is ever changing, customer-centricity matters more than ever to businesses, and AI is transforming how marketers and brands engage with their customers.
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April 23, 2018
2-minute read
While the concept of growth marketing can seem complex, the goal is simple: Find the best possible new customers for your business. While all businesses benefit from more customers, growth marketing can be especially critical for startups and SMBs, which often need to grow quickly to keep up with competitors in a dense marketplace or to attract and satisfy investors. Read the blog to learn how to optimize your campaigns as well as grow your small business.
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April 19, 2018
3-minute read
For Earth Day, Microsoft is exploring how our technologies, platforms and partners can protect biodiversity around the globe. WithBing and Bing Ads we’re taking steps to stop ecommerce growth of illegal wildlife trafficking. We’re excited to continue partnering with WWF and other Coalition members to prevent traffickers from profiting at the expense of some of the most vulnerable species.
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