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Analysis of consumer eCommerce shopping behaviors for apparel, health and beauty, and electronics.
This analysis looks at how the Retail category performed during the 2020 holiday season on the Microsoft Search Network.
This analysis is a combination of Microsoft Audience Network trends for Home & Garden, attribution from the Microsoft Audience Network to search, and tips for success.
A preview of search trends and competitive insights from the most recent AEP season for the 2021 year, with a primary focus on Medicare.
Read our analysis on gift-giving categories in Retail, including Microsoft Audience Network trends and Native tips for success.
We dug into various shopping trends within the Consumer Electronics and Computer categories to provide recommendations for advertisers.
This case study highlights the relationship between branded keywords, paid search and Autos sales.
Microsoft Advertising Insights looked at the cross-shopping behaviors of in-market shoppers.
For third party advertisers in the Automotive category, bidding on non-brand terms is crucial. We dig into why that is.
We analyzed search and click trends for prepaid mobile plans and the impact that COVID-19 has had on this category.