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Article

The new reality of the credit card industry

The pandemic has impacted how consumers search for financial services. Download our insights to learn how to adapt your search strategy.

April 2021

Article

Microsoft Audience Network: Financial Services

Learn why users exposed to both Microsoft Search ads & Microsoft Audience ads are more likely to visit a financial advertiser’s website.

April 2021

Article

The Motley Fool: Purpose with performance

The Motley Fool’s mission is to make the world smarter, happier, and richer, by providing outstanding business and investing advice.

March 2021

Article

Experian gets boost to reach new customers

Learn why credit innovator Experian credits Microsoft Advertising and Kenshoo for helping to boost customer reach.

March 2021

Article

The value of non-brand search in credit cards

Learn about the ad effectiveness on non-brand search terms within Banking, and how your brand can benefit from non-branded bidding.

March 2021

Article

Insights: Annual Enrollment Period (AEP) 2020

A preview of search trends and competitive insights from the most recent AEP season for the 2021 year, with a primary focus on Medicare.

February 2021

eBook

2021 Consumer Trends Report

Read the 2021 Consumer Trends Report from Microsoft Advertising and Suzy for tips to align insights with advertising and branding strategies.

February 2021

Article

Lesfurets up conversions with target CPA

Finance aggregator matures its digital strategy with auto bidding technology that leads to 182% increased conversions.

February 2021

Article

Understanding Credit & Lending trends

Microsoft Advertising Insights dove into Lending and Credit trends and the impact of the pandemic on these Financial Services categories.

January 2021

Article

Health Insurance and the end of the 2020 enrollment period

Microsoft Advertising Insights looked at the Medicare and ACA enrollment periods and updates to these options in 2020.

December 2020