Advertising

Skip to main content
Advertising
Sign in

Considering Microsoft Advertising for your next campaign? Help us make our website better for you >

Microsoft Advertising Insights

Get actionable data and best practices to help make decisions and grow your business.

Featured insight

The Workday Consumer has logged in

Many suspected that the consumer journey had shifted, but to what extent and how? Microsoft Advertising commissioned a leading global research and advisory firm to conduct research and find out. Learn the new insights provided by the study.

 Download the study

Latest insights

See all insights
Text "The Download: The Workday Consumer" over a laptop computer.

The Download - Video

The Download, Episode 13: The Workday Consumer
A man wearing an apron prepares a BBQ while two young girls play with hula hoops behind him.

Article

Backyard BBQ trends to expect this summer

May 2022

A woman with a hat uses a tablet while sitting on the beach.

Article

Maximize ad spend with summer travel trends

May 2022

View of a canyon’s steep red cliffs.

Article

Prepare your campaigns with Camping & RV trends

April 2022

Text “The Download – Microsoft Advertising”.

Podcast

The Download podcast by Microsoft Advertising

April 2022

Boy playing guitar.

Tool

Microsoft Search Network data

April 2022

A delivery man hands a box to a woman outside her door.

White paper

New study: The Workday Consumer Has Logged In

April 2022

Automotive insights

See all automotive insights
A man and a woman wearing safety helmets converse inside a truck.

Article

Expand your keyword coverage for Truck Month

February 2022

Male office worker in modern workplace, seated at cubicle desk while holding football, smiling and looking directly at camera.

Article

Super Bowl LVI: Capture peak spending moments

January 2022

eBook

Emerging consumer trends in 2021

November 2021

Article

Insights: Automotive chip disruption

September 2021

Article

Hedin Bil fuels sales with search

July 2021

Article

Auto demographic insights by purchase intent

July 2021

Article

Shopping patterns across automobile types

May 2021

Article

The importance of paid search in Autos

May 2021

Financial services insights

See all financial services insights
In a kitchen, a woman with long hair holds a cup of tea while looking at her laptop screen.

Article

Powering efficiency in paid search advertising

December 2021

In a living room, a woman sits on the floor holding a piece of paper in one hand while typing on a PC with the other hand.

Article

Women in investing insights

December 2021

On a couch in a living room, a woman speaks to a man as he works a Microsoft Surface tablet PC.

Article

Home loans insights

December 2021

A woman looks thoughtfully into the distance as she works on her laptop PC.

Article

Selling finance software to niche audiences

December 2021

Article

New Year, new you

November 2021

eBook

Emerging consumer trends in 2021

November 2021

Article

Harmoney boosts loan results with LinkedIn

September 2021

Article

Tax season 2020 wrap-up

August 2021

Retail insights

See all Retail insights
A man wearing an apron prepares a BBQ while two young girls play with hula hoops behind him.

Article

Backyard BBQ trends to expect this summer

May 2022

A woman holds a gift and a bag while a man looks at her expectantly.

Article

Graduation gift trends

April 2022

A father sits on the floor and leans on the couch while watching his son play.

Article

Father’s Day insights: Search and click trends

April 2022

A woman in a coffee shop uses her cellphone to pay the cashier.

Article

Sembot cracks Polish retail market

March 2022

A woman and a man wearing safety hats converse while she points at the screen of a laptop.

Article

2022 spring refresh: Home & Construction

March 2022

A little girl is about to touch her mother’s nose while she smiles with her eyes closed.

Article

Insights 2022: Mother’s Day search and click trends

March 2022

A woman in sportswear sits on the floor of her living room.

Article

Well Life grows sales with Multi-platform campaigns

February 2022

A hand opens a bottle of Royal Apple Juice, in the background, apples, glasses, wooden boards, and a second bottle sit on top a white table.

Article

Royal Apple expands overseas with Microsoft Advertising

February 2022

Tech and telecom insights

See all tech and telecom insights
An ADT worker interacts with a tablet attached to the wall of a house.

Article

ADT secures new customers with Microsoft Multimedia Ads

March 2022

A woman at work presents some graphics to a coworker.

Article

Partnership helps auto dealerships drive growth

February 2022

Male office worker in modern workplace, seated at cubicle desk while holding football, smiling and looking directly at camera.

Article

Super Bowl LVI: Capture peak spending moments

January 2022

A woman sits at a desk in a workspace and types on a Microsoft Surface tablet.

Article

Cybersecurity & antivirus insights

December 2021

eBook

Emerging consumer trends in 2021

November 2021

Article

Streaming and over-the-top media insights

November 2021

Article

Microsoft Windows 11 launch impact

November 2021

Article

Harmoney boosts loan results with LinkedIn

September 2021

Article

Prep for Holidays 2021: Technology edition

September 2021

Travel insights

See all Travel insights
A woman with a hat uses a tablet while sitting on the beach.

Article

Maximize ad spend with summer travel trends

May 2022

View of a canyon’s steep red cliffs.

Article

Prepare your campaigns with Camping & RV trends

April 2022

A woman and a kid smile while looking at a tablet together.

Article

LHA accelerates growth with Microsoft Audience Network

March 2022

A group of young people raise their hands and celebrate covered in paint while participating in a color festival.

Article

Travel insights: Be prepared for experiential trends

March 2022

A woman out in a garden smiles directly at the camera.

Article

2022 spring travel: Key search trends

February 2022

eBook

Emerging consumer trends in 2021

November 2021

Article

Winter travel trends

November 2021

Article

RVshare takes the road to growth

July 2021

SUBSCRIBE TO THE MICROSOFT ADVERTISING INSIDER

Get the latest product news, trends and insights delivered to your inbox.


Subscribe today