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Webcast: The Art and Science of Maximizing Audience Volume

Are you interested in learning how you can reach a broader audience across networks? And how you can create campaigns with a single, global platform?
Then join the Art and Science of Maximizing Audience Volume webcast at 11 a.m. PST on March 21. Pedro Bojikian, Sr. Product Marketing Manager at Microsoft, will discuss the recent Microsoft and Verizon Media search partnership and how this enhanced partnership will make it easier for marketers to manage search engine marketing campaigns. By aligning campaigns under Bing Ads, marketers will benefit from the deep audience understanding contained in the Microsoft Graph, and from Microsoft artificial intelligence (AI) capabilities that help connect you to the right audience with the right message, across any device.
We'll cover a variety of topics, including:
  • New partnership overview
  • Expected migration timeline
  • Volume increase
  • How to get ready
There will be a live Q&A session at the end of the presentation, so bring your questions and take advantage of the opportunity to engage directly with the experts.

Learn the Art of Advertiser Science

The Art of Advertiser Science is a monthly webcast series where we discuss the art and science behind running top digital marketing campaigns. You will get the latest Bing Ads research and expert insights as well as hear compelling customer stories. Together we will tackle complex concepts, tough questions and new discoveries that will hopefully inspire and empower you and your business to grow.
Register now to join us for the live webcast at 11 a.m. (PST) on March 21 or view it on-demand, whichever is most convenient for you, to start learning how you can strategically optimize for the new Verizon Media audience.