Microsoft Advertising Blog
Feed updates for Shopping campaigns and other product updates for April
April 2025 product roundup
Unlocking the power of Google Import tools: Easy steps to scale and expand your reach on Microsoft Advertising
As a marketer, you want to get your message out to as many people as possible and drive growth at scale.
Save time and expand reach on Microsoft Advertising using the new Google Import this holiday
As holidays near, advertisers launch holiday ad campaigns. Central to this busy season is Cyber 5, from Thanksgiving to Cyber Monday.
Demystify and Advocate for IAB/MRC Retail Media Measurement Guidelines
How Microsoft Retail Media (powered by PromoteIQ) helps retailers and advertisers comply with data transparency, accuracy, privacy, and security
Introducing Microsoft Advertising Network for retail: a Game-Changer in Retail Media Revenue Growth
Retail media enables retailers to boost sales and create a high-margin revenue stream through contextual ad placements. Microsoft‘s new advertising network assists retailers in launching retail media programs.
Search ads for retail media programs: A non-targeting solution to keywords
Explore the new solution Microsoft PromoteIQ has launched to target shoppers based on the categories they browse and leverages keywords as a booster for campaign bids.