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The rapid pace of digital disruption has upended marketing strategies. Learn why the traditional marketing funnel is losing relevancy and let us introduce you to a modern marketing model that is helping brands thrive in the digital era: the flywheel.
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Microsoft is committed to helping keep our customers secure, and we’re thrilled to now offer greater security measures for businesses to govern the identities that use their Microsoft Advertising accounts: work account authentication.
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This year, holiday sales revenue could top $1 trillion for the first time. Digital sales are accelerating, so having a digital marketing strategy that incorporates paid search is key. Check out our tips to help you maximize sales this holiday season.
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Learn about how Microsoft Advertising is incorporating your feedback to help make your multi-account management a breeze. We’re rolling out three key updates to help you meet your marketing goals: manager accounts, hierarchies and shared libraries.
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Microsoft Advertising will be deprecating the Accelerated budget strategy by October 31, 2019 for Search, Dynamic Search Ads (DSA) and Shopping campaigns. After this migration, campaigns will start serving as Standard regardless of the chosen strategy type.
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