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Microsoft Advertising Blog

POSTS TAGGED WITH "tips and tricks"

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Gifting done differently: 5 tips to reach the new consumer

With shopping rapidly shifting to eCommerce, how are people beginning their gift shopping? We surveyed over one thousand gift givers, asking them how their overall shopping has changed as well as how they're thinking about gift shopping this year.

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Logical Position puts Microsoft Audience Ads into action

Learn why Matt Bowen of Logical Position believes marketers should add Microsoft Advertising to their list of networks, and what makes the Microsoft Audience Network such a powerful tool to access unique inventory on your most valuable audiences.

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Seasons of change spark seasons of search

Learn why you should use Life Moments as a framework to design campaigns that resonate with seasonal searchers. We highlight three examples of these seasons of change: home improvement and relocation, celebrating loved ones, and preparing for a baby.

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Lockdown lessons learned from Keyade

In this episode of the Microsoft Advertising Insights series, we are joined by Chloé Jubécourt, PPC Team Leader at Keyade. As a PPC expert with many retail clients, Chloé shares lessons learned from the first COVID lockdown and how this has impacted the peak holiday retail season in 2020.

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Watch: Reimagining Retail - Sustainability.

Living and buying sustainably has gained even more momentum throughout the year, but what role does this play in the consumer’s buying journey?

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