December 14, 2020
3-minute read
Search engine marketing (SEM) can be a beacon of light for your media strategy in the middle of the pandemic mist. Learn how SEM champs are using creative ways to drive search conversions and maximize the return of the entire media mix.
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September 30, 2020
6-minute read
With the uncertain holiday season upon us, get some insights on our favorite product “recipes” and must-have staples for retail advertisers this year.
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August 28, 2020
2-minute read
With Responsive Search Ads (RSA), your feedback has been clear: RSA delivers, saving time and increasing ROI. Asset performance ratings make RSA even more powerful, helping you understand which headlines and descriptions are working best for your business.
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May 15, 2020
2-minute read
British Gas is Britain’s biggest energy provider, supplying gas and electricity to 12 million homes. Learn about how this utility company was able to improve its advertising efficiency and performance by using Responsive Search Ads powered by Microsoft AI.
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May 06, 2020
1-minute read
To enable a fast, trustworthy, and reliable search experience, we’re happy to announce the global availability of parallel tracking. Parallel tracking will be required for all new accounts starting in June 2020, and later in the fall for existing accounts.
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