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POSTS TAGGED WITH "shopping campaigns"

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Lockdown lessons learned from Keyade

In this episode of the Microsoft Advertising Insights series, we are joined by Chloé Jubécourt, PPC Team Leader at Keyade. As a PPC expert with many retail clients, Chloé shares lessons learned from the first COVID lockdown and how this has impacted the peak holiday retail season in 2020.

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Research: Optimize your holiday campaigns now

Microsoft Advertising asked online shoppers what their plans are this pandemic holiday season. Our research highlighted trends that should be considered when optimizing your campaigns. Learn about what we recommend to make this season a success.

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Watch: Reimagining Retail - Sustainability.

Living and buying sustainably has gained even more momentum throughout the year, but what role does this play in the consumer’s buying journey?

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Make the most of the holiday eCommerce surge with paid search

With Cyber Week 2020 just around the corner, now is the time to boost holiday readiness. The first stop for holiday shoppers? Online search. Which means having a paid search strategy is key to driving retail sales.

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