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Microsoft Advertising Blog

Anny Zhang

Product Marketing Manager, Microsoft Retail Media

BLOG POSTS BY Anny Zhang

Page 1 of results

A woman sitting near a window smiles while looking away from the camera.

Search ads for retail media programmes: A non-targeting solution to keywords

Explore the new solution Microsoft PromoteIQ has launched to target shoppers based on the categories they browse and leverages keywords as a booster for campaign bids.

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