Microsoft Advertising Blog
How to increase conversions from Performance Max
Performance Max is an omnichannel campaign type that uses AI to dynamically assemble ads, driving conversions across Microsoft Advertising Network.
3 surprising festive shopping insights you won’t want to miss
This blog post offers quick, to-the-point holiday recommendations and call outs from the larger guide. Perfect for users seeking holiday tips.
What you can do with Copilot in the Microsoft Advertising Platform
If you’re already using Artificial Intelligence (AI), you’re in good company. According to the 2024 Work Trend Index Annual Report from Microsoft and LinkedIn 75% of knowledge workers are using AI. Users say AI helps them save time (90%), focus on their most important work (85%), be more creative (84%), and enjoy their work more (83%).
Empowering small and midsize businesses for growth with generative AI
At Microsoft Advertising, we’re keenly aware of the opportunity AI presents to small and midsized businesses. We've made investments to empower SMBs to exceed their business objectives. After all, we're in the business of empowering yours!
Retail holiday outlook: Apparel and Consumer Packaged Goods
Expect large growth for Apparel and Consumer Packaged Goods in the upcoming months.
2021 holiday season: 6 moments that will mean more
Learn about 6 great opportunities for maximizing your campaigns this 2021 holiday season. Get up to speed on data and top strategies to help boost your business.