Microsoft Advertising Blog
Best practices for playable ads
A guide to designing Playable ads that capture attention, reduce friction, and elevate brand engagement through optimized layouts, instructions
November 29, 2024
Top in-game advertising formats for marketers
Discover the most effective in-game ad formats (from rewarded video to playable ads) to reach engaged gaming audiences with precision and impact.
August 22, 2024
Creative best practices for mobile gaming ads
Explore creative best practices for mobile gaming ads and learn how to align KPIs, use rewarded formats, and design formats that resonate with players.
October 13, 2023