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Microsoft Advertising Blog

Ahna Flood

Ahna Flood

SENIOR INTEGRATED MARKETER, MICROSOFT ADVERTISING

Unlocking the power of impression-based remarketing

The blog emphasizes the importance of reaching the right audience with relevant ads, introducing impression-based remarketing to improve brand awareness.

October 15, 2024

How Microsoft is innovating in video advertising

With unique audiences, exclusive partnerships, and premium scalable supply, Microsoft is uniquely positioned to help you drive value in video and CTV.

December 14, 2023

Women's World Cup insights with Microsoft Advertising

Interest in the Women’s World Cup is on the rise. Read on for suggestions and insights on the best timing to reach sports fans as well as top Retail categories.

June 29, 2023

Microsoft + Roku: Key findings across Retail, Tech, and Travel

Discover how, in an industry-first collaboration, Microsoft Advertising and Roku connected the dots between TV streaming, search, and native advertising.

May 25, 2023

It's gifting time: Mother's Day and Father's Day

Mother’s Day and Father’s Day are about one month apart, and consumers are actively searching for the best gifts for their loved ones.

April 26, 2023

3 ways to reach travelers on a budget this spring

With spring break just around the corner, Microsoft Advertising Insights has the top takeaways your business can take to reach consumers on a budget.

March 30, 2023