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Microsoft Advertising Blog

POSTS TAGGED WITH "targeting"

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Facebook Import made easy: Tips and tricks to get started today

Make sure you’re connecting with audiences who are ready to engage and purchase online. One easy way to scale your marketing efforts and reach your ideal audience is by using Facebook Import to bring your audiences into the Microsoft Audience Network.

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Gifting done differently: 5 tips to reach the new consumer

With shopping rapidly shifting to eCommerce, how are people beginning their gift shopping? We surveyed over one thousand gift givers, asking them how their overall shopping has changed as well as how they're thinking about gift shopping this year.

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What is ad retargeting and how to use it to capture customers

If you run a small business and sell your products or services online, you know how critical advertising is in driving people to your website. What if they’re not ready to buy right away? Learn how retargeting can help you achieve your business goals.



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