Mareike Zollner

As an industry, we have a responsibility to build trust with consumers and support a more inclusive future. In the Open Perspectives virtual events from Microsoft Advertising, we discuss our collective journey to an equitable future.

Creating a more inclusive brand requires more commitment than an advertising campaign. The onus is firmly placed on companies to drive inclusivity throughout the entirety of their business, from hiring practices and workplace culture, through to how we communicate with our consumers and our communities.