Microsoft Advertising case studies
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Tesco Whoosh delivers convenience through play
See how Tesco Whoosh used immersive Candy Crush Saga ad experiences to engage players and lift recall, awareness, consideration, and intent.
Clarks steps into the right campaign fit and drives 22% more orders
Clarks grew orders by 22% and ROAS by 25% by consolidating Performance Max campaigns, improving efficiency, reducing costs, and scaling growth.
How KitKat brought "Have a Break" into Candy Crush Saga
Discover how KitKat brought its iconic "Have a Break" platform into gaming, connecting with consumers through Candy Crush Saga.
Realtor.com automates search insights in seconds with AI agents built on Microsoft Advertising MCP
Microsoft Advertising MCP and AI agents to surface keyword opportunities in seconds, accelerating search insights while keeping experts in control.
Pandora creates ads as personalized as custom charms, lifting purchase intent by 37%
Pandora partnered with Microsoft Advertising to create AI-driven, inclusive ads that lifted purchase intent by 10% and strengthened emotional connection.
Modern Comfort Meets Modern Ad Strategies: IKEA’s AI Story
Discover how IKEA and Carat used Microsoft Advertising's AI-powered Performance Max to streamline campaigns, boost efficiency, and deliver standout results
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