23 November 2020
With the festive season just around the corner, advertisers are looking for ways to connect with their clients. But with new lockdowns in Europe and changed consumer behaviours, it’s hard to predict what this period will look like exactly. International shopping behaviouralist by profession, Ken Hughes shares his thoughts and insights in the below interview.
17 November 2020
Microsoft Advertising asked online shoppers what their plans are this pandemic holiday season. Our research highlighted trends that should be considered when optimising your campaigns. Learn about what we recommend to make this season a success.
18 October 2020
Explore Microsoft's automated bidding solutions to determine the right technology to support your campaign goals.
11 October 2020
In this bootcamp, we are joined by special guest Ruby Au, Head of Ecosia North America. Ecosia, one of Microsoft Advertising's search partners, is a non-profit search engine that uses their advertising revenue to fund reforestation projects around the world.
01 October 2020
Discover key strategies through audience expansion opportunities and campaign optimisations for the busy season ahead in our upcoming shopping special part two session