POSTS TAGGED WITH "Accessibility"

Speak up – Brands that take a stand

05 May 2021

6-minute read

Mareike ZollnerTom BuyckxDenise Scheel

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Consumers are looking for brands that speak about important social challenges. Millennials and Gen Z especially, have high expectations about the authenticity of brands and their purpose.

Marketing with Purpose course: Accelerate brand loyalty and growth

22 April 2021

2-minute read

MJ DePalma

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Marketing with Purpose can accelerate business growth and help create authentic connections between brands and their customers. Complete the new Marketing with Purpose course to learn marketing tactics and data-driven actions to build brand trust.

Would you knowingly exclude a potential audience of 1 billion people in your marketing? Learn why accessibility is a vital part of an inclusive marketing strategy. By not making your marketing accessible, you may be excluding nearly one out of every seven people in the world.

Open Perspectives Unplugged #3

15 November 2020

1-minute read

Sarah Reveillard

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Learn how to bring accessibility and inclusion to the forefront of how you work, communicate, and connect with consumers.

Microsoft Advertising conducted a series of research studies to help determine how inclusion in advertising plays a role with consumers. We share our insights along with actionable tactics to help you apply these research findings.