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Microsoft Advertising Blog

Eugene Goldenshteyn

Sr. Product Marketing Manager, Microsoft Advertising

BLOG POSTS BY Eugene Goldenshteyn

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Increase products & services engagement with Filter Link Extensions

Get started with Filter Link Extensions, a powerful new ad extension available to all customers. With this extension, you can present many different features under categorised headers, so that users can quickly navigate to key products and offerings.


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Deliver more relevant ads with IF functions

We’re excited to announce the global availability of IF functions for all our advertisers. With IF functions, you can customise a single expanded text ad with messages based on your customer’s device or a specific audience segment.

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Save time and increase ad engagement with Responsive Search Ads

Responsive Search Ads (RSAs) make creating and testing ads easier by automating the creation of your ad. Since we announced the RSA open beta, we've seen great response from our advertisers. Responsive Search Ads are now available globally to all advertisers.

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Creating and testing ads is easier with responsive search ads

Microsoft Advertising is excited to announce the responsive search ads open beta for all our global customers. This powerful new way of helping you manage your ads makes creating and testing ads easier, by automating their creation.

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