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Blog

Eugene Goldenshteyn

Sr. Product Marketing Manager, Microsoft Advertising

BLOG POSTS BY Eugene Goldenshteyn

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Deliver more relevant ads with IF functions

We’re excited to announce the global availability of IF functions for all our advertisers. With IF functions, you can customise a single expanded text ad with messages based on your customer’s device or a specific audience segment.

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Save time and increase ad engagement with Responsive Search Ads

Responsive Search Ads (RSAs) make creating and testing ads easier by automating the creation of your ad. Since we announced the RSA open beta, we've seen great response from our advertisers. Responsive Search Ads are now available globally to all advertisers.

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Creating and testing ads is easier with responsive search ads

Microsoft Advertising is excited to announce the responsive search ads open beta for all our global customers. This powerful new way of helping you manage your ads makes creating and testing ads easier, by automating their creation.

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Improve ad effectiveness with ad customizers

Reaching customers with the right message at the right time is essential in helping you maximise your advertising dollars. Ad customizers help you reduce setup time and improve ad quality by creating hundreds of ad variations with just one ad copy.

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Drive customers to immediate action with Action Extensions

We're excited about the global release of a new extension, exclusively on Bing Ads – Action Extensions. This extension allows you to highlight a clear call-to-action on your text ads, to entice customers to immediately click and drive them to your website.

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