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Microsoft Advertising Blog

POSTS TAGGED WITH "manage campaigns"

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Smart Shopping: Automate and optimise your shopping ads

Smart Shopping campaigns are the perfect choice for busy small business owners. With up-to-date customer data, you can automate and optimise your bidding and ad delivery. Learn more about how to apply this powerful capability to your campaigns.

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Target Impression Share and other August product updates

Learn about our August product updates, including an exciting addition to our automated bidding product suite, feed-based campaigns enhancements, new automated extensions and more. Catch up on all the latest developments in Microsoft Advertising.

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Adult male inside using Microsoft Modern USB Headset and Surface Pro

Using automation to free your creativity

Marketing roles are constantly adapting, but one thing that is clear is that the role of a search engine marketing professional no longer resides in manual optimisation of keywords, bids and budgets. The button pushing days are gone.

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