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Guide to growth: Four strategies

To help you chart a path to business growth, we offer four marketing and advertising strategies and associated resources. Learn how you can build resilience in the face of constant change and increase your volume and reach new audiences more efficiently.

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Keep up to date: Microsoft Advertising Health Blog

With the Microsoft Advertising Health Blog, you can instantly check the health of the Microsoft Advertising platform and support tools using a single intuitive dashboard, and also stay up to date with the status of any issues.

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Guide to growth: First-party data & the Microsoft Audience Network

The richness and power of high-quality, permissioned first-party intent data has never been more important. Microsoft Audience Network helps reach consumers in the upper funnel and move them quickly to conversion, causing meaningful lift in Search results.

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Guide to growth: Why SEM leaders are the ‘new normal’ marketing heroes

Search engine marketing (SEM) can be a beacon of light for your media strategy in the middle of the pandemic mist. Learn how SEM champs are using creative ways to drive search conversions and maximize the return of the entire media mix.

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Lockdown lessons learnt from Keyade

In this episode of the Microsoft Advertising Insights series, we are joined by Chloé Jubécourt, PPC Team Leader at Keyade. As a PPC expert with many retail clients, Chloé shares lessons learnt from the first COVID lockdown and how this has impacted the peak festive retail season in 2020.

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