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Microsoft Advertising Blog

Product news

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Jumpstarting your January with key product updates

Learn about some recent updates to Microsoft Advertising, including enhancements to brand safety, In-market Audience segments, and new AI-based technologies. We’ll also give you a sneak preview of exciting technologies to come in our 2021 roadmap.

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Guide to growth: First-party data & the Microsoft Audience Network

The richness and power of high-quality, permissioned first-party intent data has never been more important. Microsoft Audience Network helps reach consumers in the upper funnel and move them quickly to conversion, causing meaningful lift in Search results.

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Mixed campaigns, keyword planner: Key product updates for November

Get a breakdown of all the key product updates for November, including an exciting new beta on mixed campaigns, a more powerful keyword planner, expanded performance reporting and more.

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Enhanced account protection for third party applications and API users

Earlier this year, Microsoft Advertising introduced multi-factor authentication in Microsoft Advertising online. We’re now extending the rollout to all users who sign in through a third-party application that uses the Microsoft Advertising API.

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