Mareike Zollner

2021 Open Perspectives Unplugged returns

09 February 2021

2-minute read

Denise ScheelMareike Zollner

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Microsoft Advertising’s live virtual event series launched in 2020 with conversations centred on diversity, equality, and inclusive marketing. The amazing sessions were off the record and created an open space for marketers to come together and connect.

As an industry, we have a responsibility to build trust with consumers and support a more inclusive future. In the Open Perspectives virtual events from Microsoft Advertising, we discuss our collective journey to an equitable future.

Accessibility is a responsibility and an opportunity

09 December 2020

3-minute read

Mareike ZollnerDenise Scheel

Insights

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Since 2014, under Satya Nadella’s leadership, accessibility has become core to Microsoft’s mission to empower individuals and organisations on the planet to achieve more. We are passionate about creating products and services that are accessible for everyone—including people with disabilities.

Creating a more inclusive brand requires more commitment than an advertising campaign. The onus is firmly placed on companies to drive inclusivity throughout the entirety of their business, from hiring practices and workplace culture, through to how we communicate with our consumers and our communities.