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Microsoft Advertising Blog

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Increase products & services engagement with Filter Link Extensions

Get started with Filter Link Extensions, a powerful new ad extension available to all customers. With this extension, you can present many different features under categorized headers, so that users can quickly navigate to key products and offerings.


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Announcing the Microsoft Advertising Sweepstakes!

Learn more about how to participate in the Microsoft Advertising Sweepstakes for a chance to win prizes like an Xbox Series X game console and digital gift cards for shopping in the new year. The sweepstakes runs between January 1 and February 28, 2021.

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Microsoft Advertising Partners: Here’s what’s coming in 2021

Partnerships are critical to mutual success, and the year 2020 has made that clearer than ever. As we enter a new year, we’re excited to share some updates about our Partner Program for 2021, including program expansion, event announcements, and more.

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Make the most of the holiday eCommerce surge with paid search

With Cyber Week 2020 just around the corner, now is the time to boost holiday readiness. The first stop for holiday shoppers? Online search. Which means having a paid search strategy is key to driving retail sales.

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Discover powerful new keywords with Keyword Planner

Keyword management is of the utmost importance. But how do you choose the best keywords, and how much should you bid on them? To get help, get up to speed on one of the most powerful tools at your disposal: the Keyword Planner.

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