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Microsoft Advertising Blog

Adam Goodman

National Agency Development Lead, Microsoft Advertising

BLOG POSTS BY Adam Goodman

Page 1 of results

A woman inside a greenhouse is holding a plant while looking at a laptop placed on a desk.

Building a green partnership: Marketing with Purpose

Find out more about how in Australia, the Reprise Digital Force for Good Initiative partnered with Microsoft and LinkedIn to run a series of strategic collaborations.

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Selfie of male and female friends in outdoor park. Both are smiling and looking at camera. The man is making a thumbs up sign on left hand, with his right arm extended toward camera.

How Australian brands can reach new audiences

Marketers today understand they need to be fast and adapt to change to compete effectively and reach new audiences. To help you take advantage of the features, tools, support, and resources at Microsoft Advertising, we’ve created an easy-to-use brochure.

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Woman holding a mug with laptop on dining room table with an HP Elite Dragonfly

Reaching new audiences by importing your Google Ads campaigns

With Google Import, save time by directly importing your Google Ads accounts, campaigns, and keywords into Microsoft Advertising to extend your reach on the Microsoft Search Network. Automate the imports to mirror changes in your Google Ads account automatically.

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Give with Bing: A new way to support the causes you care about

Today we’re excited to announce that Give with Bing is now live in Australia! Give with Bing lets Microsoft Rewards users earn and donate points to causes they care about every time they search.

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How consumer intent continues to shift across the globe

No matter which vertical we consider: the COVID-19 crisis continues to impact global consumer behaviour in a multitude of ways. Get our consumer search trends report to catch up on the latest research, to help your business respond, recover and reimagine.

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