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Microsoft Advertising Blog

MJ DePalma

MJ DePalma


You're creative, not AI: your guide to advertising image prompt mixology

Let’s explore creating AI-generated images for use in your marketing and advertising to accelerate your creative process and boost ad performance by applying the right mix of insights and methods of engaging with generative AI. Outlining a few use cases, we’ll explore some key ideas to create AI-generated advertising images that have performance insights mixed right in.

June 10, 2024

Inclusive prompt engineering: How to boost your ad performance with better copywriting

By using – Microsoft Copilot’s generative AI, strategic prompt engineering skills, and inclusive advertising insights – advertisers can save time and effort.

February 28, 2024

New Marketing with Purpose Business Attributes showcase brand values

Marketing with Purpose helps show support for diversity and inclusion. We added 4 new business attributes and extended their availability to European markets.

December 09, 2021

Show your brand values: Marketing with Purpose Business Attributes

Learn how to use Marketing with Purpose Business Attributes. Use your ads to demonstrate your brand values and commitment to responsibility and inclusivity.

September 23, 2021