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Microsoft Advertising Blog

Aditya Varadarajan


The cricket season game plan for advertisers

In 2023, over 500 million Indians tuned in to two of the biggest cricket events. A massive audience like this is a prime opportunity for marketers to tap into a wide demographic

April 09, 2024

Elevate your marketing strategies with Ramadan insights

Microsoft Advertising and InMobi have curated comprehensive insights in a new report—Ramadan in the Digital World: The Marketer’s Manual.

March 11, 2024

Digital marketing trends for India’s 2023 festive season

Hear from our partners at InMobi on how brands can maximize impact and better connect with their audiences by tapping into the festive spirit.

October 05, 2023

Celebrating our partner: Ideo Force

Read the scoop from marketing experts on the latest industry trends from Microsoft Advertising. Discover tips and trainings for your small or medium business.