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Microsoft Advertising Editor: Campaign management tool

Save time and improve the performance of your search marketing campaigns. When you download Editor for Windows or Mac, you'll get an intuitive and simple desktop application that streamlines your PPC campaign management — online or offline.

Streamline your PPC campaign management.

Get started by directly importing your Google Ads campaigns into Microsoft Advertising.
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Why use Editor?

One ad campaign tool lets you do it all:

Get started quickly. Transfer your account data with Google Import directly into Editor.

Work faster. Sync your campaigns and accounts, make changes or additions offline, and then upload your revisions with one click.

Make edits in bulk. Directly create campaigns, edit ads, and manage millions of keywords at once. Plus, efficiently manage URLs, ad copy, budgets, bids, targeting and ad extensions.

Multiple-account management. Download multiple accounts at the same time, copy and paste from one account to another, and perform multiple Google Imports simultaneously.

Research new keywords and bids. Discover new keywords and bids using the keyword research tools, and then easily add them to your campaigns.

Get started with Editor

Download Editor for Windows or Mac, and learn how to use this powerful ad campaign management tool to work more efficiently.

Editor for Windows

System Requirements:

  • Supported operating system: Windows 7 SP1 or later; Windows 8.1 or later; Windows 10 after anniversary build (10.0.14393)
  • Processor: 1 GHz Pentium processor or equivalent (minimum); 2 GHz Pentium processor or equivalent (recommended)
  • RAM: 2 GB (minimum); 4 GB (recommended)
  • Hard disk: 6 GB (minimum); 10 GB (recommended)
  • Display: 1024 x 768 high color, 32-bit
  • Networking: DSL/cable or equivalent

Install instructions

  1. Ensure your system is up to date by installing all High-Priority/Required updates on Microsoft Update.
  2. After installing all High-Priority/Required updates with Microsoft Update, download the Editor by clicking the Download button for the appropriate language and saving the file to your hard disk.
  3. Double-click the BingAdsEditor.exe program file on your hard disk to start the setup program.
  4. Follow the instructions on the screen to complete the installation.

Uninstall instructions

  1. On the Windows Start menu, click Control Panel.
  2. Select Add/Remove Programs.
  3. In the list of currently installed programs, select Microsoft Editor and then click Remove or Add/Remove. If a dialog box appears, follow the instructions to remove the program.
  4. Click Yes or OK to confirm that you want to remove the program.

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Editor for Mac

System Requirements:

  • Supported operating system: OS X version 10.12 (minimum); OS X version 10.13 or later (recommended)
  • Processor: 1 GHz Pentium processor or equivalent (minimum); 2 GHz Pentium processor or equivalent (recommended)
  • RAM: 2 GB (minimum); 4 GB (recommended)
  • Hard disk: 6 GB (minimum); 10 GB (recommended)
  • Display: 1024 x 768 high color, 32-bit
  • Networking: DSL/cable or equivalent

Install instructions

  1. Ensure your system is up to date by installing all High-Priority/Required updates from the Apple Store.
  2. After installing all High-Priority/Required updates from the Apple Store, download the Editor by clicking the Download button for the appropriate language and saving the file to your hard disk.
  3. Double-click the MicrosoftBingAdsEditor-Mac.dmg file on your hard disk to mount the disk image.
  4. Drag the “Microsoft Editor.app” to the Applications folder.
  5. The disk image can be unmounted after the installation.

Uninstall instructions

  1. Open Finder from the dock of the Mac OS.
  2. Select Applications from the left side.
  3. In the list of currently installed applications, drag Microsoft Editor and then drop it into the Trash on the dock.

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