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Many suspected that the consumer journey had shifted, but to what extent and how? Microsoft Advertising commissioned a leading global research and advisory firm to conduct research and find out. Learn the new insights provided by the study, including new ways to target travelers with relevant ads.
Download the study
Microsoft Advertising reaches over half a billion people worldwide every month.1 Reach more of your travel customers on the Microsoft Search Network.
share of the U.S. desktop search market2
are planning to purchase a domestic vacation3
are planning to purchase an international vacation3
are under the age of 453
Unique searchers on Microsoft Advertising spend 21% more online than the average internet searcher,2
and 48% of searchers have household income in the top 25%.3
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Turn “lookers into bookers” with greater ease and create engaging travel experiences for your customers.
Sell more tours by targeting millions looking for things to do.
Reach high-value travelers who are ready to book now.
Inspire and engage dreamers and planners searching for a property like yours.
As travelers prepare for their spring vacations, Microsoft Advertising Insights found several key search trends for advertisers to consider as they plan campaigns.
Performics partnered with Microsoft Advertising to help make Air France's paid media more efficient and agile. By utilizing the Microsoft Audience Network, we delivered higher conversions at lower costs.
Learn how Microsoft Advertising helped boost traffic for the RV rental marketplace by 76%.4
Extend your business reach with Microsoft Advertising. Our advertising solutions and tools can help save you time, money, and boost your travel advertising performance.
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