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Accessible Marketing for small businesses

July 2019

As a marketer or businessperson, you’ve thought about all kinds of ways to increase the reach of your organization. Many businesses, however, overlook the large audience of people with disabilities. Bottom line? If you aren’t doing Accessible Marketing, it’s time to start. Whether you’re already working on Accessible Marketing or just beginning to learn about it, this eBook will help you understand why Modern Marketing is Accessible Marketing. It also provides tips and tools to help you on the path to accessibility.

We’ve learned a lot about how implementing accessibility best practices in digital marketing can help make your marketing more accessible to all people, including those living with disabilities. Considering and connecting with people living with disabilities enables you to better solve for their challenges. Just a few practical steps can make your digital marketing more inclusive and accessible — immediately increasing your reach and revenue.

Download our eBook to learn more about:

  • 10 accessibility principles to consider in your media and marketing.
  • Accessible Marketing in search.
  • Resources for optimizing accessibility in your campaigns.

 

 Download the eBook