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Varsha Bolar

Program Manager, Microsoft. Microsoft Advertising

BLOG POSTS BY Varsha Bolar

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It’s the holidays and Bing shopping is ready for you

Make the most of the upcoming holiday season with Bing Shopping Campaigns and our latest product releases – Automatic Item Update, Flyers, Multiple Image experiences, larger product image support, and increased coverage of Product Ratings with our partnership with Bazaarvoice. Take advantage of all these new features to increase your traffic from Bing Ads and make yours a happy holiday.

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Create Bing Shopping Campaigns more easily with the GMC Import tool

Launch your Bing Shopping Campaigns more easily with the new GMC Import tool. If you already have Product Ads running in Google AdWords, save time and effort with the Google Merchant Center (GMC) Import tool and get your products in front of more customers through Bing Ads.

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April – it’s all about Bing Shopping Campaigns

To help your business with easy setup, improved account maintenance, and the increased reach of Bing shopping campaigns, Bing ads is happy to announce a great line-up of new product features - Bing Merchant Center store creation with UET tags, Matching Product Count reporting, Product rejection notifications, and new ad experiences with Multiple Images .

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April is all about product feeds!

Bing Ads has released several great features to help you improve your business through enhanced feed management and optimization for Bing Shopping Campaigns

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