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Microsoft Advertising Blog

Varsha Bolar

Senior Program Manager, Microsoft. Microsoft Advertising

BLOG POSTS BY Varsha Bolar

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Microsoft and Shopify partner to help merchants grow business

We’re excited to announce our partnership with Shopify. Now Shopify merchants in the United States and Canada can reach more customers using the updated Microsoft Channel app available in their Shopify store.

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Create Bing Shopping Campaigns more easily with the GMC Import tool

Launch your Bing Shopping Campaigns more easily with the new GMC Import tool. If you already have Product Ads running in Google AdWords, save time and effort with the Google Merchant Center (GMC) Import tool and get your products in front of more customers through Bing Ads.

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April – it’s all about Bing Shopping Campaigns

To help your business with easy setup, improved account maintenance, and the increased reach of Bing shopping campaigns, Bing ads is happy to announce a great line-up of new product features - Bing Merchant Center store creation with UET tags, Matching Product Count reporting, Product rejection notifications, and new ad experiences with Multiple Images .

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