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Microsoft Advertising Blog

Pedro Bojikian

Product Marketing Group Manager, Microsoft Advertising

BLOG POSTS BY Pedro Bojikian

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Guide to growth: Why SEM leaders are the ‘new normal’ marketing heroes

Search engine marketing (SEM) can be a beacon of light for your media strategy in the middle of the pandemic mist. Learn how SEM champs are using creative ways to drive search conversions and maximize the return of the entire media mix.

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