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Microsoft Advertising Blog

Aaron Dang

Sr. Analytical Lead, Microsoft Advertising

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BLOG POSTS BY Aaron Dang

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Two people stand in a home kitchen looking at a shopping website on a laptop computer.

Is in-store buying making a comeback?

Consumers are warming up to the idea of in-store shopping. In fact, the number of in-store shoppers is growing year over year. Boost your in-store foot traffic with these shopping trends and search insights.

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Retail holiday outlook: Apparel and Consumer Packaged Goods

Microsoft Advertising Insights took a deeper dive to forecast expectations on retail spending for two major sub-categories: Apparel and Consumer Packaged Goods. Expect large growth across these two categories in upcoming months.

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