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Analysis of consumer eCommerce shopping behaviours for apparel, health and beauty, and electronics.
How did the Beauty & Personal Care category in Spain perform throughout 2020?
Dynamic Search Ads, Microsoft Audience Network and Syndication drive growth for e-commerce business leader.
This analysis is a combination of Microsoft Audience Network trends for Home & Garden, attribution from the Microsoft Audience Network to search, and tips for success.
British chocolatier Hotel Chocolat expanded its targeting strategy with Microsoft Audience Ads to gain a 43% increase in conversions.
Read the 2021 Consumer Trends Report from Microsoft Advertising and Suzy for tips to align insights with advertising and branding strategies.
Microsoft Advertising Insights analysed the 2020 Home & Garden category performance in Italy and Spain.
French agency increases conversion rate by 13% for home and garden retailer using In-market Audiences.
Swiss retailer haar-shop.ch used Microsoft shopping campaigns to increase online reach and conversions.
We looked at the cross-channel influence of search within the Retail category, specifically apparel, to identify opportunities for clients.