Learn how Microsoft uses ads to create a more customized online experience tailored for you.
About our ads
Reach millions of new customers on Bing. START NOW >
Highlight top features of your business.
Spotlight your best.
With up to four Callout items per ad, tell customers what’s best about your deal, your offer, your business.
Expand your ad.
Increase your share of screen space with an additional line in your ad, which could increase your click-through rate.
Callout Extensions increase your ad size. However, because Callout Extensions don't provide users with additional links (Sitelink Extensions do), they allow you to maintain focus on your primary link and your value promise.
Callout Extensions are free to activate and included in your ads. The Callout text is not clickable. Use them as much or little as you like at no additional cost.
Learn how to add Callout Extensions to campaigns and start spotlighting more reasons for customers to choose your business. Consider other enhancements such as Review Extensions and Image Extensions.
Add Callout Extensions