August 24, 2022
The COVID-19 epidemic has resulted in a persistent trend of economic uncertainty. You can increase your share of voice (SOV) and reach customers as rivals cut back. All verticals shared the same overarching theme: Consumers want to save.
June 23, 2022
With the pandemic affecting almost every vertical the last two years, Microsoft Advertising took a deep dive into three key categories: Auto, Finance, and Travel.