Are you interested in learning how you can bring together your siloed data sources so you can easily analyse your digital marketing campaigns? How about learning how to create a more insightful relationship between your paid and organic search data?
Join Purna Virji, Sr. Manager of Global Engagement at Microsoft, Justin Johnson, Analytical Lead at Microsoft, Kim Manis, Group Program Manager (Power BI) at Microsoft, and Wil Reynolds, founder and Director of Digital Strategy at Seer Interactive, for the Art and Science of Power BI webcast. We discuss how Power BI insights can surface new digital marketing opportunities. From the basics to advanced use cases, there will be relevant information whether you’re a beginner or a more advanced Power BI user.
We cover a variety of Power BI topics, including:
- Getting started with Power BI
- Easily consolidating siloed data
- Creating a relationship between paid and organic search data
- Creating search campaign dashboards
- Using new accessibility features