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Half-price flights boost interest in air travel

Read about the active Australian air travel market. Learn how to capture consumer demand and win conversions for your business.

April 2021


2021 Easter Travel insights in Australia

Learn how to reach Australians looking to travel over the Easter holiday. Get insights about Australia’s tourism industry search trends.

March 2021


2021 Consumer Trends Report

Read the 2021 Consumer Trends Report from Microsoft Advertising and Suzy for tips to align insights with advertising and branding strategies.

February 2021


Cross-shopping for hotels and vacation rentals

Microsoft Advertising Insights looked at the cross-shopping behaviours of in-market shoppers.

January 2021


Domestic Travel in an age of recovery

Australians and their attitude towards travel has been steadily improving over the recent months. We dig into Travel trends within Australia on the Microsoft Search Network to provide the best recommendations for your campaign.

December 2020


How travel will change in this coming holiday season

COVID-19 has drastically hit the Travel industry, hear how this season travel will change for Australians and how you can capture the opportunity.

December 2020


Travel industry paid media attribution

Microsoft Advertising Insights conducted a multi-touch attribution analysis in Travel comparing pre-COVID-19 to post-COVID-19 timeframes.

October 2020


Alaska Airlines achieves paid search success

Alaska Airlines boosts paid search success and ROAS with Audience Targeting

August 2020

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Australia Easter and winter travel insights 2020

Learn insights into how recent bushfires are impacting Easter travel, plus travel trends to prepare for this winter.

March 2020


P&O Cruises efficiently scaled reach

With the assistance of Adobe, P&O Cruises also uncovered opportunity to better utilise the Microsoft Advertising platform.

October 2019