Ad insights from the experts

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‘Tis the season: set your brand apart with in-depth audience understanding and marketplace insights.

October 2019

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Explore how to take advantage of seasonal increases in searches for winter utilities. Learn how to optimise ad campaigns to drive customers to your business.

September 2019

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Discover a wealth of search advertising tactics and consumer information to help ensure your health insurance campaigns are set up for success.

June 2019

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Discover a wealth of information and search advertising tactics to help ensure your EOFY auto insurance campaigns are set up for success.

June 2019

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New research can help you gain more travel customers by engaging with searchers at every step of their decision journey.

March 2019

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You want more volume. Extending your search campaigns with Microsoft Audience Ads can help you reach audiences beyond search and get more clicks and conversions.

September 2018

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Search is no longer just in your pocket or on your desk. The future of search is changing the marketing industry in exciting and dramatic ways. Get to know the new 3Ps of marketing and how you can prepare.

January 2017