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Download the Marketing with Purpose playbook to get actionable tactics to start your inclusive advertising journey today

Microsoft Advertising Blog

MJ DePalma

Head of Global Multicultural & Inclusive Marketing, Microsoft Advertising

BLOG POSTS BY MJ DePalma

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Authenticity is the new cool: Nothing about us, without us

The meaning of “nothing about us, without us” is simple yet powerful. If you’re designing for people with disabilities, why not design with people who have disabilities? Use our Marketing with Purpose playbook to reach customers more authentically.

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Over 1 billion people your marketing may be overlooking today

Would you knowingly exclude a potential audience of 1 billion people in your marketing? Learn why accessibility is a vital part of an inclusive marketing strategy. By not making your marketing accessible, you may be excluding nearly one out of every seven people in the world.

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Marketing that our collective future depends on

An acceleration of transformation is occurring across industries, businesses, and consumer behavior. As marketers, what’s our role in the intersection of principles, profit, and purpose, and can we contribute to our best collective future?

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The Marketing with Purpose Playbook

Designed to empower all types of marketers, this playbook can help start your 'Marketing with Purpose' journey with strategies, research, and actionable insights.

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A human-centred approach to business

More than ever, people across the globe are calling on brands to answer an essential question: “What does your brand stand for?” Explore this by utilising our insights and purpose-driven strategies, to reimagine your business with human-centred approaches.

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