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Download the Marketing with Purpose playbook to get actionable tactics to start your inclusive advertising journey today

Microsoft Advertising Blog

Crystal Zheng

Principal Program Manager, Microsoft Advertising

BLOG POSTS BY Crystal Zheng

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Show your brand values: Marketing with Purpose Business Attributes

Marketing with Purpose Business Attributes help you differentiate your brand, highlighting unique attributes that showcase how you demonstrate responsibility, how your brand values align with those of your customers, and how your brand is being inclusive.

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Increase products & services engagement with Filter Link Extensions

Get started with Filter Link Extensions, a powerful new ad extension available to all customers. With this extension, you can present many different features under categorised headers, so that users can quickly navigate to key products and offerings.


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