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What you can do with Copilot in the Microsoft Advertising Platform

If you’re already using Artificial Intelligence (AI), you’re in good company. According to the 2024 Work Trend Index Annual Report from Microsoft and LinkedIn 75% of knowledge workers are using AI. Users say AI helps them save time (90%), focus on their most important work (85%), be more creative (84%), and enjoy their work more (83%).

June 13, 2024

You're creative, not AI: your guide to advertising image prompt mixology

Let’s explore creating AI-generated images for use in your marketing and advertising to accelerate your creative process and boost ad performance by applying the right mix of insights and methods of engaging with generative AI. Outlining a few use cases, we’ll explore some key ideas to create AI-generated advertising images that have performance insights mixed right in.

June 10, 2024

How Microsoft Advertising is revolutionizing productivity with AI

A 3-part series on how generative AI can empower advertising and marketing professionals to achieve more.

June 06, 2024

Editor support for Video ads and other updates for June

Learn about updates now available in Microsoft Advertising for the month of June.

June 04, 2024

On the Croissette: Microsoft at Cannes 2024

Microsoft Advertising is proud to be a sponsor of the Cannes Lions festival again in 2024. We believe that creativity is the key to unlocking the potential of every business and every individual.

May 29, 2024

CoPlanner: Revolutionizing ad operations with advanced AI

Today, we’re sharing how we’ve leveraged generative AI to revolutionize ad operations with CoPlanner. With the launch of CoPlanner, we’re taking a significant leap forward, combining the latest in language model technology and the ad operation knowledge to streamline the media planning process like never before.

May 23, 2024