Microsoft Advertising Blog
The future of AI personalization is inclusive, part 2: Reimagining audience engagement with emotional intelligence
In today’s fast-moving, AI-driven world, personalization isn’t just a nice-to-have—it’s essential.
The future of AI personalization is inclusive
Your guide to advanced AI personalization in advertising
You're creative, not AI: your guide to advertising image prompt mixology
Let’s explore creating AI-generated images for use in your marketing and advertising to accelerate your creative process and boost ad performance by applying the right mix of insights and methods of engaging with generative AI. Outlining a few use cases, we’ll explore some key ideas to create AI-generated advertising images that have performance insights mixed right in.
Inclusive prompt engineering: How to boost your ad performance with better copywriting
By using – Microsoft Copilot’s generative AI, strategic prompt engineering skills, and inclusive advertising insights – advertisers can save time and effort.
New Marketing with Purpose Business Attributes showcase brand values
Marketing with Purpose helps show support for diversity and inclusion. We added 4 new business attributes and extended their availability to European markets.
Show your brand values: Marketing with Purpose Business Attributes
Learn how to use Marketing with Purpose Business Attributes. Use your ads to demonstrate your brand values and commitment to responsibility and inclusivity.