Microsoft Advertising insights
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The new search advertising landscape: How to win when AI is changing everything
The search experience has evolved from static results to dynamic, AI-powered conversations—transforming one-way queries into interactive journeys.
Holiday Insights
Links to download a comprehensive one-page checklist to make sure you’ve activated the key products and features to attract holiday shoppers this season.
Maximize your 2024 holiday campaigns with our top-of-the-line marketing playbook
The 2024 holiday season marketing playbook by Microsoft Advertising offers key insights to enhance digital presence during the holiday season.
Maximize your impact this back-to-school season
Unlock the potential of the back-to-school market with our insights deck. Discover how to engage three key shopper profiles and leverage Audience Ads for a significant boost in website visits and conversions. Embrace the shift to online shopping and tailor your strategies for success in the U.S. and beyond.
The Future of Digital
Learn more about the shifts in global digital ecosystems today and how The Future Laboratory and Microsoft developed research to pinpoint what’s next for the digital landscape.
A unified view of customer data for retail media programs
Shopping behavior has evolved in recent years, with COVID-19 disrupting how consumers engage with brands. Learn more about why unification is the future of retail media.
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