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Microsoft Advertising Blog

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Microsoft Advertising Partners: Here’s what’s coming in 2021

Partnerships are critical to mutual success, and the year 2020 has made that clearer than ever. As we enter a new year, we’re excited to share some updates about our Partner Program for 2021, including program expansion, event announcements, and more.

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Guide to growth: Reach more shoppers with an inclusive approach

Inclusive audience marketing is understanding with empathy who your customers are and, more importantly, who you might be missing. Ensure you make inclusive marketing part of the core of your strategy using our Marketing with Purpose Playbook.

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Retail sees strong annual growth over Thanksgiving holiday weekend

Black Friday and Cyber Monday 2020 were expectedly major days for retail sales and searches, but there were unexpected trends that surfaced in our search marketplace. See what we uncovered and learn more about our marketplace growth and hot product categories.

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Guide to growth: Get more volume & reach new audiences efficiently

Navigating through uncertainty, often with fewer resources, is the new normal. We want to help you chart a path to growth in 2021, so we’re offering four important strategies that will help you recover and thrive.

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Microsoft Advertising Celebrated Partner spotlight

Meet the winners of the Microsoft Advertising Partner Celebration. We interviewed the winners to get an inside look at these companies — their history, objectives, partnership with Microsoft Advertising and more.

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