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Microsoft Advertising Blog

Page 6 of results

Logical Position puts Microsoft Audience Ads into action

Learn why Matt Bowen of Logical Position believes marketers should add Microsoft Advertising to their list of networks, and what makes the Microsoft Audience Network such a powerful tool to access unique inventory on your most valuable audiences.

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Downstream performance impact of Microsoft Audience Network ads

Microsoft Audience Ads (native ads) drive lifts in awareness, consideration, and conversion for advertisers across vertical industries. Read our research and recommendations that can improve your advertising performance.

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What is native advertising?

Learn what native advertising from Microsoft Advertising is all about, and how it can boost your business. Get up to speed on the different types of native advertisements and their many benefits.

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A parent and child sitting on a couch smiling while they look at a tablet screen.

Ethical advertising: Protect your brand and customer trust

Ethical advertising is extremely important. People want and expect truth and responsibility in advertising. There are many ethical issues facing advertisers today that can jeopardize your brand reputation if you aren't following some guiding principles.

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